ROSE™ stands for Return On Sales Efforts. A  specially designed pragmatic sales analytics program -by ProfitWise and SalesBuilding- which enables companies to analyze the data and facts of sales, market and clients, and to use this information to build an efficient and happy sales team. A team which works from a shared sales vision.

ROSE™ success can be found within your own people and your own market. Our advanced analyzing techniques will show you where the potential lies. Analysis of your sales data, product portfolio en customer portfolio will indicate where the profit can be made and where you can make the difference. Once this is determined, we decide what has to be done and by whom. Starting there we take action to start implementing this plan. Analyzing, connecting, building and achieving results. Short term and long term. This is ROSE™.

Return? Optimum sales results with minimal effort and growth of sales revenues.  A self-sufficient, agile sales team consisting of people who are proud to be part of the team and of their contribution to your company's bottom-line.

Would you like to know more about the ROSE™-methodology and ROSE™-sales program? Would you like to hear about the experiences of companies who benefited immensely from the ROSE™-program? Please contact Eveline Wentzel or Diederick Stoel.

In 2010 the Dutch ministries of Social Affairs & Employment and Education, Culture & Science commissioned ProfitWise Research to conduct extensive research into the effects of Accreditation of Prior Learning (APL). APL (in Dutch: EVC) refers to the assessment and accreditation of any form of learning that has taken place either through formal or informal education or during the work itself. Through APL the Dutch government and Dutch companies aim to approve, assess and further develop what an individual has already learnt. APL is presumed to be a valuable instrument for maintaining a employable, well educated workforce and to increase workforce mobility. It was the mandate of ProfitWise Research to go from 'presumed guilty' to 'beyond a reasonable doubt', by collecting 'burden of proof' to substantiate the effect of APL.

With the help of 72 Dutch companies -such as Heineken and ING Bank- and over a thousand stakeholders and APL-participants (employed by these companies) ProfitWise managed to prove the positive effect of APL on career progression and self perceived employability, among others. The findings show a prominent role for the manager and the HR-department. Consistent career coaching form both parties is a determining factor. However, the strongest indicator is Career Self-Management Behavior (CSMB) of the employees themselves. Stimulating both CSMB and career coaching will reinforce the positive effects of APL on career progression and self perceived employability.

Proven ProfitWise research methodology included the gathering of qualitative and quantitative data. A literature review of international and Dutch scientific studies & reports, and interviews with the key experts of the participating 72 organizations resulted in many presumed (and only in a few cases verified) effects of APL. 45 of these effects for individuals and 30 effects for organizations were investigated in the practice of the organizations through questionnaires for both APL-participants as stakeholders.

Advanced analyses, using 9 research scales -four of which were developed by ProfitWise Research- demonstrate the effects of APL. From presumptions  to undeniable facts, these results present a world of possibilities for APL. Not only as a 'short cut' for training and education, but also as an HR-instrument for employability, recruiting and career management.

Megasession Diederick Stoel, ProfitWise 'How to tackle the ROI question once and forever' & Leadership Panel Diederick Stoel 'The East vs West Models in People Development'

The 10th Anniversary Asia HRD Congress™ will be held April 19-21 2011 in Kuala Lumpur, Malaysia. As always the Asia HRD Congress offers up-to-date, relevant and engaging learning events. These events provide strategies, practical tools and tips through case studies, proven effective methodologies and fresh ideas from local, regional and international professionals, consultants and academics. Among them speakers from Australia, USA, India, UK and the Netherlands. The 2011 Asia HRD Congress™ offers a global learning platform, catering to participants specific and general needs so that they may eventually add value to their organization. This year ProfitWise CEO Diederick Stoel will host a megasession on April 19 with the intriguing title 'How to tackle the ROI question once and forever.' Topic: the Return On Investment of performance, training and HRD. The same day Diederick will participate in the Leadership Panel, theme 'The East vs West Models in People Development.' One of the highlights is the Awards Gala Dinner on Wednesday evening April 20. The Awards, launched in 2003, has now become a prestigious annual event with the Asia HRD Congress Hall of Fame honoring a total of 36 recipients from 10 countries.

ProfitWise is honored to announce that Diederick Stoel won the "HR Leadership Award". He received the award on the 3th of February 2006 at World HRD Congress in Mumbai, India.

According to Dr. Bhatia, Chairman & Managing Director of the Bank of Baroda and Chairman of the World HRD Congress, Diederick Stoel's leadership and contribution to the field of HR is well known. The position he occupies in the fraternity is strategic and iconic. As a thinker and doer Diederick Stoel is a role model and a believer in change.

ProfitWise kindly thanks the World HRD Congress for this prestiges recognition.